Wonosidi : The Leading Circular Economy Village

Wonosidi : The Leading Circular Economy Village


This pilot project held in Wonosidi village Pacitan Regency East Java province of Indonesia started ….  up to … Its goal is to …. It aims to … It led by Webri Veliana, the CEO  & Founder of Greenwave NGO (a waste management and environmental preservation non-profit organization) as one of 25 delegations of Australia Awards Indonesia for “Tackling Marine Pollution Issues through Recycling” Short Term Award, and a cohort of Women’s Earth Alliance Indonesia Accelerator 2020.

The project involved …

In sort, this project …The Greenwave Method, further … Smart City Pacitan



To ensure the goal works sustainable, our organization shall attain 3 (three) objectives:


Adaptation to pandemic:

The Approach Taken



Main results:


Learnt Lessons and Sustainability

Lessons Learnt:

Plan to sustain the project into future:






Waste Sorting from Households in Wonosidi Village

Waste Sorting from Households in Wonosidi Village


This home country project held in Wonosidi village Pacitan Regency East Java province of Indonesia started from November 1st, 2019 up to January 6th, 2020. Its goal is to segregate waste in every house onto 11 categories, from the first time on the first place it has been produced. Its aim is to put all leftovers of human consumption into circular economy. It led by Webri Veliana, the CEO/Founder of Greenwave NGO (a waste management and environmental preservation non-profit organization) as one of 25 delegations of Australia Awards Indonesia for “Tackling Marine Pollution Issues through Recycling” Short Term Award.

The project involved 122 volunteers, 737 of 1,139 (64%) representatives of households, 2 Villages leaders (the prior and the new one) and 5 hamlet leaders, 9 Village’s Council members, 2 shops, 2 schools and one delegation of Australia Awards Indonesia. It performed 44 workshops, 50 pre-workshop meetings and regulation making. It produced 737 sorting infrastructures, 1 Environmental Workers Group, 1 Village’s Regulation about Waste Management System, 7 Waste Banks and 3 recycling businesses.

In sort, this project generated a holistic, simple, and effective waste management system called “The Greenwave Method” which can be easily replicated in other places across Indonesia with minimal adjustment.


Wonosidi is a rural village which is out of service of waste transportation truck from the Environmental Agency of Pacitan regency. The nearest municipal landfill is over 40 km away.  Wonosidi village requires an effective and efficient zero waste system which enable the village to do not relays on the landfill but to recycling facilities.

This project is emphasizing Waste Sorting/Segregation from households because it is the most fundamental process and the hardest one on waste management and circular economy. It solves the waste problem straight to the root. It is the simplest and easiest method to be replicated across Indonesia .The goal of this project is to segregate waste starting from its first producers into 11 categories which are organic and an-organics consist of hard plastic, soft plastic, paper, glass, fabric, metal, rubber, electronic, hazardous and residual. By optimize the segregation, other processes will be run easily.

To ensure the goal works sustainable, our organization shall attain 3 (three) objectives:

  1. To install “waste sorting bags/containers” as the basic infrastructure in at least 75% of houses in Wonosidi village.
  2. To train residents of Wonosidi village to sort/segregate their household waste into 11 categories.
  3. To be Graduated in GlobalGiving Accelerator September 2019 to provide initial tools to build up Waste. Management System in Wonosidi village.

The Approach Taken


In order to start the process effectively and to keep the waste sorting sustainable in the future, we have been developing 7 Ps bellow and customized it under Wonosidi circumstance:

  1. Purpose

Purpose of this project is to develop mindful-consumption habits and to put all leftovers of human consumption into circular economy in Wonosidi village.

  1. People

The project enables every resident to participate on the waste management system through education (44 workshops), repetition/daily practice of waste sorting at home, law enforcement (regulation/peraturan desa number 004/2019), and Environmental Worker Group (Manggala Wonosidi).

  1. Process

Whole processes of the system are waste prevention, sorting/segregation, collection, recycling and marketing, e-waste management, hazardous waste management, residual management, liquid waste management, gases waste management, and prohibitions.

  1. Peripheral

This method requires Waste Sorting Bags/Containers in every house (total 737  houses per January 6th, 2020, the number will keep growing until all houses poses this basic infrastructure), waste bank at least one per hamlet (total 7 waste banks for 5 hamlets), recycling units including recycling tools (pyrolysis machine, sewing machine and few more) and marketing tools (oil buckets, mobile phone, camera and light box, et cetera).

  1. Products

The method encourages people to recycle organics, hard plastic, soft plastic, paper, metal, rubber, fabric, glass, used oils and gasses to create useful and economically-valued products.

6. Passion

The method encourages people to engage on regular workshops or regular meeting of Manggala Wonisidi (local Environmental Workers Group for Each Village), or on virtual meeting during social distancing.

7. Progress

The method encourages people to perform waste sorting, distribution and recycling in any situation, condition and circumstance. The progress shall be shown on administrative and visual records.


Main results:

  1. 737 of 1,139 Houses in Wonosidi village installed  Sorting Bags/Containers Set  per January 6th, 2020
  2. 44 of total workshops to consist of once PKK’s monthly meeting, 5 hamlets and waste sorting training/workshops in 37 RT/Neighbourhoods.
  3. USD 115 donation from GlobalGiving Accelerator September 2019 to create extra-mile number 4.


  1. 1 Pre-establishment of Manggala Wonosidi as Environmental Workers Group of Wonosidi village, consist of 122 members.
  2. 1 Peraturan Desa (Village’s regulation) number 005 of 2019 about Waste Management System in Wonosidi Village.
  3. 7 Waste Banks for 5 hamlets in Wonosidi Village.
  4. 1 simple pyrolysis machine.
  5. 1 batch of fuel and pellets from soft plastic recycling.
  6. 1 batch of laundry soap bars and bio-fuel from used cooking oil recycling
  7. 1 batch of compost from organic kitchen waste recycling.
  8. 1 cat bed from recycling clean used baby nappies.

Learnt Lessons and Sustainability

Lessons Learnt:

  1. “Surat Edaran” cannot become reference for “Peraturan Desa”. It shall be a “Peraturan Menteri/Peraturan Pemerintah”.
  2. Peraturan desa cannot regulate schools in the village. Meanwhile, educate student about waste sorting/segregation is very important. It will be better if Ministry of Environment and Forestry can approach Ministry of Education to put waste sorting/segregation in to mandatory subject in every school in Indonesia.
  3. Waste sorting/segregation from household simplified Waste Management process.
  4. The old “Grubyug sapen” phenomena found in the project. If there is no place do it, other places will ignore. If one area wants to start, other place will follow. Key lesson is to focus to one area, make it successful, and other will follow.
  5. To make the implementation of Waste sorting/segregation easy and sustainable, it shall be incorporated with other process which further tailored become “The Greenwave Method waste management system.

Plan to sustain the project into future:

  1. To enable Wonosidi village become a Circular Economy Village as a supporting place to implement/teach and and learn effective waste management system for everyone.
  2. To perform similar project in suburb and urban/city areas to improve the Greenwave Method..
  3. To replicate “the Greenwave Method waste management system in every village in Indonesia if possible.


Australia Waste Policy;

Bob Proctor, Paradigm Shift;

Marie Kondo, the life-changing magic of tidying up;

Philip Kottler, Marketing Management;

Ray Dalio, Principles;

Surat Edaran Menteri Lingkungan Hidup dan Kehutanan Republik Indonesia kepada Gubernur, Bupati, dan Walikota se-Indonesia Nomor S.5/MENLHK/PSLB3/PLB.0/10/2019 tentang Gerakan Nasional Pilah Sampah dari Rumah;

Undang-undang nomor 18 tahun 2008 tentang pengelolaan sampah;

5S Japan (Sort, Set in Order, Shine, Standardize, Sustainable).

Recycle Storages for 16 Villages of Java Island


Indonesia has been being the second biggest plastic waster in the World, after China. Those plastic mostly end up in the ocean. It formed gigantic plastic soup, which travels arround the world. It kills marine lifes. Seafoods deliver poissons into our plates. Our children are on danger. We need to stop this catasthropy. Greenwave NGO strives to facilitate people in Pacitan regency to sort their waste from home. By donating to this project you save the planet earth from the household levels.


11 of 12 districts in Pacitan regency are out of the service of Waste Transportation Trucks from the Environmental Agency. Majority of small towns experience the same. People in 16 villages of Tulakan district recently sort their waste at home on waste sorting bags/recycle bags made by themselves. They hope to put those anorganic waste on the right cycle, yet the absence of further infrastructure is being one of the big obstacles. Accumulation of sorted waste in their home creates new problems.


Greenwave NGO helps 16 villages of Tulakan district by provides free seminars and workshops, and to build a recycle storage for each Village’s Trash Bank, 6 schools, 2 traditional markets, and 2 tourism objects. People can send their sorted waste from home to the recycle storages. Recycle-able will be distributed and proccesed into economic products, hazardous to be distributed to special handlers and residual to be sent to the sanitary landfill. It provides villagers ecofriendly business.

Long-Term Impact

Greenwave NGO hopes to take learning and experiences from this 2019 pilot project, to expand best practices in other 11 districts in Pacitan regency in 2020, and later across the entire Republic of Indonesia. Every group of Environmental Worker Social Community/EWSC in every village in Indonesia ensures effective implementation of Waste Management, Environmental Preservation and Economy Development in the grassroot level. It delivers harmony between humans, nature and economy accross the nation.



$ 20 Your donation will provide basic tools, motorbike’s fuel and meals for a team of educators/volunteers which deliver an education/workshop session from village to village

$ 70 Your donation will pay a room for Development Consultants from Oxford during field trip research at Pacitan regency for a week

$ 100 You are kind! Your donation will buy a sewing machine for a woman to convert waste into fashionable bags, clutchs and other valuable handcrafts

$ 250 You are generous! Your donation will provide a group of villager women complete trainings of eco-friendly micro-bussiness, team building, management and to registrate their group to the Notary

$ 500 You are superb! Your donation will provide a group of villager women capital to buy waste from households and begin a recycling business. A group of women for every village.

$ 1500 You are a hero ! Your donation will deliver 52 seminars & workshops of “Waste Management & Environmental Preservation” include supporting materials and tools for a village, once a week for a year.

$ 2,000 You are a super star! Your donation will send and accomodate 1 Development Consultant to perform environmental and ecopreneurship researches and development services from Oxford to Pacitan.

$ 3000 You are an angel! Your donation will completely help a village to set up a sustainable waste management system, by provide complete education, recycle storage and eco-friendly bussiness.

Bupati Pacitan Awali 2019 bersama Warga di Jetak

Bupati Pacitan Awali 2019 bersama Warga di Jetak

Indartato melambaikan tangan pada warga


Dalam rangka peringatan hari jadi objek wisata Watu Bale yang pertama, pemerintah Desa Jetak menyelenggarakan acara jalan sehat pada hari Selasa, (1/1/2019) pukul 6 pagi, yang dihadiri oleh Bupati Pacitan bersama masyarakat setempat serta wilayah sekitarnya. Kegiatan ini merupakan bagian dari rangkaian acara peringatan hari jadi yang dimulai sejak sehari sebelumnya.

Indartato, Bupati Pacitan mengatakan tahun baru menjadi sarana refleksi dan instrospeksi diri, untuk kehidupan lebih baik di tahun berikutnya maupun akan datang. Kekurangan di waktu lampau harus segera diperbaiki. Agar pijakan melangkah pada masa berikutnya lebih kuat dan mudah. “Masa depan harus lebih baik dari hari kemarin. Kita, sebagai bagian dari pemerintah, harus terus berbuat, bekerja dalam melayani masyarakat. Tujuannya satu, terciptanya kondisi masyarakat adem, ayem, tentrem secara sosial. Juga meningkat kesejahteraannya dalam perekonomian,” katanya.

Dalam pelaksanaan jalan sehat ini, Bupati bersama sekitar 800 warga yang hadir, didampingi oleh kepala desa beserta perangkat, pejabat Organisasi Perangkat Daerah serta dari pihak Kecamatan Tulakan berjalan dari depan pintu masuk kawasan wisata Watu Bale. Mereka kemudian berjalan sekitar satu kilometer ke barat, lantas kembali menuju pintu masuk. Khusus pada kegiatan ini, lapangan parkir area wisata Watu Bale difungsikan sementara menjadi lokasi pameran kerajinan, daur ulang sampah ramah lingkungan buatan warga setempat. Pada kesempatan itu pula dilakukan pembagian doorprize bagi peserta.

Menurut Marjuni, Kepala Desa Jetak, penyelenggaraan jalan sehat bertujuan untuk menyambung silaturahmi masyarakat. Dimulai dengan pelaksanaan acara pameran STBM. “Masyarakat Jetak berlatih untuk menerapkan lima pilar STBM yang salah satunya adalah dengan memanfaatkan sampah menjadi produk yang berguna dan bernilai ekonomi. Tidak hanya sekedar slogan, masyarakat diharapkan menerapkan lima pilar tersebut dalam kehidupan sehari-hari,” tandasnya.


(Webri Veliana, Nasrul)

Pantai Watu Bale